Oasis hit out at Ticketmaster’s dynamic pricing after backlash

Oasis has criticized Ticketmaster’s dynamic pricing strategy, which led to fans paying up to £350 per ticket—roughly £200 more than the advertised price—for their upcoming shows. The controversy erupted over the weekend as many fans faced sticker shock and difficulties in securing tickets due to high demand.

In a statement to PA Media, Oasis clarified their stance on the ticketing issue. The band emphasized that they rely on their promoters and management to handle ticketing decisions and pricing. “It needs to be made clear that Oasis leave decisions on ticketing and pricing entirely to their promoters and management,” the statement read. The band also stated they were unaware that dynamic pricing would be applied to the initial ticket sales.

The backlash came just as Oasis announced two additional live shows at Wembley Stadium on September 27 and 28, 2025. To address the ticketing concerns, the band revealed that tickets for these new dates would be distributed through a “staggered, invitation-only ballot process.” This ballot will be exclusively available to fans who were unsuccessful in purchasing tickets during the initial sale.

Oasis acknowledged that the ticket rollout over the weekend had not proceeded as smoothly as planned. Their statement explained that although prior meetings with promoters, Ticketmaster, and the band’s management had resulted in a positive ticket sale strategy aimed at keeping prices reasonable and reducing scalping, the implementation did not meet expectations. “While prior meetings between promoters, Ticketmaster and the band’s management resulted in a positive ticket sale strategy, which would be a fair experience for fans, including dynamic ticketing to help keep general ticket prices down as well as reduce touting, the execution of the plan failed to meet expectations,” the statement said. The band attributed the issues to unprecedented demand, which made it impossible to deliver the intended fan experience.

Many fans experienced significant frustration over the weekend. The Ticketmaster website encountered technical issues, with numerous fans being incorrectly flagged as bots. For those who managed to secure tickets, the prices were shockingly high, with standard tickets increasing from £148 to £355 due to dynamic pricing—a system that adjusts prices based on demand.

The backlash over the high ticket prices risks tarnishing the Gallagher brothers’ reputation. Oasis, known for their working-class image during their 1990s heyday, now faces criticism for the perceived affordability issues associated with their reunion tour.

In response to the controversy, the European Commission has announced it will investigate dynamic pricing practices. Additionally, the Advertising Standards Authority (ASA) has received 450 complaints regarding Ticketmaster’s advertising for the Oasis concerts. The ASA’s spokesman indicated that the complaints suggest the adverts might have made “misleading claims about availability and pricing.”

The band’s new tour dates now include seven shows at Wembley, along with concerts in Manchester, Cardiff, Edinburgh, and Dublin. These performances will mark Oasis’s first live appearances since their breakup in 2009.